10 Things Google Will Hate Your SEO For
One undeniable fact about Google is its current status as the best search engine to this day. This praise is not unfounded, not to the billions of websites, pages, businesses, and niches that exist in the virtual space, at least. Its accessible features, ever changing-algorithm, extensive reach, and an incredible amount of pages loaded in less than a second place it in a position second to no other search engine.
As a page-owner partnering up with an SEO company, Google should be your focus when maneuvering towards the first page of a Google search, as it has the largest reach in all engines. But despite its many benefits, how will SEO turn bad for you and your website, so much so that Google will be cross with it?
- Your Choice Of Image Resolution
For aesthetic sake, we make it a point to choose high-resolution images to decorate our website. Not only does it add to the beauty and neatness of a website, but it provides more context to your product and services than a wall of text can.
Most visitors have little time to read your lengthy descriptions, so images are a quick way to relay your message, albeit in a creative way.
- Downright Plagiarism
If there’s something Google will block your site for and give it a low rating, it’s duplicate content, aka, plagiarized content. Plagiarism happens when you deliberately copy and paste content from another website and publicize it on your own (read more). The most important thing to do in this situation is to make sure your content is 100% original, and you won’t need to worry about this.
- Using Links Unrelated To The Topic
Search Engine Optimization is amazing when it comes to reaching consumers via organic search, and because of its use for keywords, a lot of people abuse its ability to pull in audiences from a lot of communities. However, using links irrelevant to your product and services will cause Google to lessen your traffic. Choose links that add substance to your blog, and SEO will do the rest.
- Keyword Misuse
In an attempt to reach an audience through organic reach, those utilizing SEO make use of keywords, which can be words or awkwardly placed phrases. When you come across a blog that has little substance as to the information it offers and is made up of 50% awkward phrases, you can conclude they’re just out to rank top in the Google pages. You can’t be more anti-consumer, anti-visitor, and anti-Google than this.
- Lack Of Keywords
There’s always an extreme in both spectrums, and this is the extreme opposite of the aforementioned item. It’s literally a lack. Of course, not using those words and phrases can mean less (link: https://backlinko.com/hub/seo/seo-keywords) to no traffic at all. The beauty of SEO is its utter efficiency once you find the balance between your creative methods with its technicalities.
- No Variety
Are you aware there are other forms of media you can very well insert into your blog? There’s videos, pictures, animations, and a lot more widgets you can utilize in many blog host websites. If you lack a variety of these media, there’s little chance for Google to notice it.
- Links That Lead Nowhere
One thing visitors and Google share a stark dislike for are dead links that add nothing to the blog post. For your visitors, a sense of time wasted will dampen their experience whilst on your website, and eventually, their doubt if you’re really legit will surface. On Google’s side, this simply does not scream quality content.
- Incomplete Or Missing Alt Texts And Meta Descriptions
Because Google is non-sentient and the company cannot simply employ someone (or several) to check the websites existing in the internet space one by one, this search engine relies heavily on Alt Texts and Meta descriptions to assess your website. Having them complete and comprehensible will help you out long-term.
- Anti-Mobile Templates
Unless you’re someone who hasn’t been in the digital marketing or SEO industry for a decade, you’d have no excuse not to set your website as mobile-friendly. Google now considers websites that cannot be converted to mobile-friendly versions to be low-quality and obsolete.
- Crawling Page Speed
Page speed is one of the very important elements that contribute to having first place in Google pages. This determines how fast users can pull your websites up, and the faster it is, the better chances you have to make it to the top.